How to Close Deals While Dealing With Tough Times in Tech
Selling tech is getting tougher. The old methods aren’t working the way they used to. Buying groups are bigger, and layoffs are constant, meaning your point of contact may change at a moment’s notice. And it’s hard to prove that your tech is absolutely necessary when everyone is becoming more conservative about their purchases.
So how do you continue to close deals when everything is shifting?
Hear from 4 sales leaders on how they’re pivoting:
- Steph Sanders - Head of Sales, Americas at Contractbook
- Travis Womble - Head of Strategic Sales at Dropbox
- Dan Dionne - VP of Sales at Review Wave
- Mario Krivokapic - VP of Sales at Sentryc
Get answers to questions like:
How do you capture qualified leads now that outbound is less effective?
How do you shorten your sales cycle despite new challenges (bigger buying groups, layoffs, summer vacations, etc.)?
How do you prove your product is a need-to-have, not a nice-to-have?